What does custom crew workwear actually cost? Short answer: less than one new customer is worth.
Typical pricing
All-over-print tees start around $41.99, polos $37.99, sweatshirts $50.99, long-sleeves $46.99 and hoodies $57.99 — with no setup fees and free design at The Custom Vibe.
What affects cost
Garment type, print coverage and order size. Sublimation all-over-print costs more than a one-color screen print up front, but lasts seasons longer — lower cost per wear.
The ROI math
If one passer-by per month calls the number on your crew's backs, a $35 shirt returns its cost on the first job. Crews report more call-backs and referrals within weeks of going branded.